Performance of Top 5 Geolocation Games in New Zealand - Q1 2022

In the first quarter of 2022, the performance of the top 5 geolocation games in New Zealand on a unified platform, encompassing both iOS and Android, showed diverse trends in downloads, revenue, and active user metrics. Here’s a detailed look at the performance of these apps, based on data from Sensor Tower.

Pokémon GO from Niantic, Inc. experienced significant fluctuations in weekly revenue, peaking at around $53.9K in the week of February 21. The game's weekly downloads ranged from approximately 1.7K to 2.6K, with a mid-quarter increase. Active users saw a rise from 61.3K to 65.4K in January but ended the quarter at about 61.7K.

Jurassic World Alive by Jam City, Inc. showed a moderate rise in weekly revenue, reaching up to $1.8K in mid-February. Weekly downloads varied, peaking at 683 in late January, while active users increased from 508 to 966 by the end of January and then stabilized around 882 by the end of March.

Ingress Prime, also from Niantic, Inc., reported a high point in weekly revenue of about $1.2K in early February. Weekly downloads were minimal but showed a slight uptick, while active users remained relatively stable, fluctuating between 27 and 42 throughout the quarter.

COIN: Always Be Earning by Xy Labs, Inc. experienced a varied performance. Weekly revenue peaked at $283 in early January, with downloads reaching a high of 1.2K in mid-January. Active users peaked at 1.5K in mid-January but gradually declined to around 630 by the end of March.

ZRX: Zombies Run + Marvel Move from Six to Start saw its highest weekly revenue of $271 in late February. Downloads remained consistent, peaking at 72 in early February. Active users fluctuated slightly but ended the quarter with 727 users, down from a peak of 1.0K in early January.

For more detailed insights and trends, visit Sensor Tower.